Today I attended Communicate Magazine’s Employer Brand Conference, where key discussion points were on EVP, engagement, impacts of COVID on future working models and employer brand communications. Here are some key takeaways: From Jonathan Austin, CEO, Best Companies, on factors impacting engagement: Best Companies have been doing research and analysis on employee engagement and performance for...Continue Reading
Nobody has ever called me timid. Impetuous, headstrong, maybe, a bit of a risk-taker. Many describe me as someone with a lot of energy, always busy with lots of projects, yet on the look out for new adventures. So it came as no surprise last year when, as a 60th birthday present, my kids gave me...Continue Reading
Have you ever read something erudite published by McKinsey and thought “I wish I’d said that!” Well, this time I can honestly say, “I did say that!” When I published the PRIDE Model two years ago, I spoke about elevating the role and interests of the individual at work to those of the organisation, creating an...Continue Reading
Last month, I had the pleasure of taking part in a Brand Network People & Culture Briefing at the London Stock Exchange, co-hosted by The Centre for Brand Analysis (TCBA) and Investors in People. On the agenda were brand purpose, employer brand, employee value proposition (EVP), diversity and inclusion, and wellbeing. The event created a powerful...Continue Reading
It’s almost a year since the publication of my book, Take Pride, during which I have spent a lot of time talking about how to make people and companies more successful. My themes include delivering authenticity behind brand promises, creating positive cultures that are energising, providing a sense of purpose and direction, and above all,...Continue Reading
One of the biggest challenges for me when I was an inhouse communications manager (with no team) was trying to get all my tasks done while still trying to maintain a sense of where I was going. On the good days, I felt like I was the only person in the company who actually knew...Continue Reading
My excitement levels have been mounting on a daily basis, ever since I first saw the first advance copy of Take Pride. I mean it’s such a neat little book, compact, I would say, and I could just see it taking pride of place in a bookshop window, or on one of those tables right...Continue Reading
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